Help for Distressed Retailers

by Andy Lloyd
Wednesday, November 12th, 2008

As consumers tuck away their wallets and retailers feel the budget squeeze (despite the fact that online sales continue to rise) Fluid has put together a set of consulting offerings designed to deliver tangible and immediate ROI on a limited budget.

These packages range from $25,000 – $45,000 and are designed to let our clients tap into our expertise in ecommerce customer experience without breaking the bank.

The four initial offerings include:

  • A high level expert review of your online store, delivering a prioritized list of areas for immediate improvement including key dropout points in the conversion cycle.
  • Targeted analysis of your product detail page and identification of key areas for improvement. Final deliverables include analysis of current page, redesigned schematics and a few visual design directions.
  • Checkout flow analysis, investigating the process from cart to transaction and including detailed suggestions from wireframes to visual design.
  • Web 2.0 interactive merchandising audit that identifies crucial areas for customer interaction and ways in which rich media can engage shoppers and move them toward a conversion. This solution includes design direction as well as creation of functional, production-ready interactive merchandising components.

We are excited to offer solutions that are specifically designed to meet the needs of the current challenging environment. Thus far, we have had a strong response from retailers looking to use these packages to learn from this year’s holiday season and implement a more effective site in early 2009.

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